How to Commission a Custom Watercolor Portrait: A Complete Guide
Commissioning a custom watercolor portrait can feel overwhelming, especially if you’ve never done it before. Whether you're a parent hoping to capture a special moment or looking for a meaningful gift, this guide will walk you through everything you need to know to commission a portrait that you’ll cherish forever.
Why Commission a Watercolor Portrait?
Watercolor portraits offer a softness and emotional depth that’s hard to replicate. They evoke memories, capture raw emotions, and bring a unique, handcrafted element into your home. Whether it’s a toddler’s subtle smile or a fleeting expression, watercolor helps preserve these moments in an elegant and timeless way.
1. Choosing the Right Artist
Before commissioning, explore the artist’s gallery to ensure their style resonates with you. Every artist has a unique approach, and it’s essential to find someone whose work you truly connect with. Don’t assume artists can replicate another’s style—choose someone whose existing work speaks to you.
Tip: Check Instagram! Many artists regularly post their latest work, behind-the-scenes moments, and their creative process there.
Also, consider the medium the artist uses—whether it’s watercolor, oil, or digital—as it will influence the final look.
2. Making Initial Contact
Most artists will have a form on their website or an email address for inquiries. If you’re new to commissioning, don’t hesitate to ask questions like:
What materials do you use?
Are certificates of authenticity provided?
Do you offer framing advice or mock-ups?
How does the payment process work?
My approach: My website offers an easy-to-use commission form that captures all your preferences and allows upfront payment for simplicity. I use only archival, artist-grade materials to ensure the longevity of your portrait.
3. Understanding Pricing
Pricing for custom artwork varies based on experience, materials, and demand. Many artists use per-square-inch pricing models or rates based on complexity. It’s common for artists to ask about your budget—not to upsell you, but to help tailor the commission to your needs.
4. The Commission Form
A commission form clarifies your needs, from size to specific elements you want included. Not every artist uses a form, but I’ve developed one to ensure nothing is overlooked. It covers preferences like color palettes, special elements, and key dates.
5. The Contract
Contracts protect both you and the artist. They outline payment terms, revision policies, and deadlines. Many artists don’t offer refunds since custom artwork is time-intensive and can’t be resold if canceled mid-process. Always check for details like:
Refund policies
Revision limits
Delivery timelines
My approach: I include clear terms in my contract, ensuring transparency and fairness. I dive deeper into my refund policy in my Shipping & Damage Policy section.
6. The Sketch Phase
The sketch phase is when you can provide the most feedback. Sketches focus on composition (the arrangement of elements) and color relationships. While sketches may look rough—sometimes like a child’s painting—they’re essential for planning.
For those hesitant to commit to a full portrait, I offer standalone sketch services. This gives you a visual idea of the final piece at a much lower cost.
7. The Painting Process
Some clients love regular updates, while others prefer the final reveal to be a surprise. Most artists, including myself, share the painting at about 95% completion. This gives you a chance to suggest final tweaks without disrupting the creative flow.
If you prefer a complete surprise, just let me know—but that means you won’t see the 95% stage preview.
8. Shipping & Damage Policy
Shipping can be tricky, especially with original art. Instead of focusing solely on how the artwork is packed, check if the shipment is tracked and insured. Be mindful that some shipping insurance doesn’t fully cover artwork.
My approach: I use tracked, insured shipping and pack each piece securely. If damage occurs, I offer a 50% refund plus a fine art print of the piece. Fine art prints are high-quality reproductions made with archival inks and paper, preserving the original’s vibrancy and detail.
9. Framing Tips
Framing is essential for protecting your artwork, especially watercolor, which is sensitive to moisture and dust. Watercolors should be framed with glass or acrylic and acid-free matting. Oil paintings, on the other hand, may not need immediate framing.
My approach: I offer framing guidance upon request and can provide digital mock-ups using apps to help you visualize frame colors and styles before making a final decision.
10. Final Thoughts: Why Custom Portraits Matter
When parents commission a portrait of their child, it becomes more than just a painting—it becomes a part of their family’s story. I’ve had clients tell me how seeing their child’s portrait every day brings them joy, comfort, and a sense of connection. These portraits capture fleeting moments and turn them into lasting memories.
Ready to commission your custom portrait? Submit your request here
Or have questions? Contact me
